Creator discovery
& partnerships
Find appropriate people for the audience, market, product and creative direction. Evaluate fit—not follower count alone.
holMedia / Creators & communities
The right people.
The right idea.
Real momentum.
Creators don't belong at the end of a media plan. They're collaborators, storytellers and trusted voices. We design the relationships and programs that make their work matter—for the audience and for the brand.
More than a roster.More than an unboxing.More than a post.
01 / What we make together
From creator content
to creator systems.
Start with one clear assignment or build an ongoing program. We adapt the structure to the product, people, channels and economics.
Creator discovery
UGC & content
production
Product demos, honest-use stories, tutorials, short-form videos, photos, testimonials and usable creative assets.
Ambassador
& affiliate programs
Build continuing relationships, product seeding, referral incentives, creator communities and repeatable activation.
Events &
real-world moments
On-site coverage, brand advocacy, creators around product launches, conventions and communities with real shared interests.
Rights, formats
& distribution
Plan deliverables, usage permissions, adaptation for organic and paid channels, approvals and a practical asset library.
Measurement
& intelligence
Look beyond views. Understand useful content, response quality, traffic and what should change next.
02 / Our point of view
Trust isn't a media buy.
A beautiful piece of content can earn attention. A good program also thinks about context, creator fit, product truth, distribution, and what happens after someone watches.
Let's build yours ↗03 / A practical way to work
Designed, not sprayed.
Clear responsibilities, reasonable scopes and a feedback loop from the first brief to the next decision.
01 / Read
Understand
The customer, product, category, creative opportunity and what success should mean.
02 / Find
Match
Creator selection, fit assessment, outreach and partnership design.
03 / Align
Brief
Deliverables, creative room, approvals, compensation and rights.
04 / Make
Activate
Production, publishing, community, launch support and re-use.
05 / Improve
Learn
Results, content performance, audience response and the next iteration.
Selected connected-program experience
Creator work gets stronger when it connects to everything around it.
For Uniden America, creator and ambassador activity sits alongside real product use, community, event activation, content and commercial measurement. This allows the work to be developed as part of a larger brand experience, not a stand-alone influencer placement.
We bring the same integrated thinking to emerging brands testing new audiences and established companies looking for a better way to work with people who make content.
Explore our approach ↗Part of a wider working ecosystem
Creators connect
to something bigger.
Our creator programs can draw on editorial thinking, consumer research, original publishing, technology and connected campaign operations when a brief calls for them.
Start with the opportunity, not a generic package
Who's your audience?
Tell us the brand, market and what you're trying to achieve. We'll start with a real conversation about the people and ideas that could make it work.